Delegate
about delegate.
I love to work on projects that are born out of next seasons for my friends. A former co-worker and long time friend approached me as she was stepping away from her full-time role about helping to create a brand and visual identity for her new remote executive admin company.
Through HelloToday, I worked with Jen to develop the Delegate brand, including the name, visual identity, brand collateral and website. Jen’s goal with Delegate was to leverage her years as an executive admin in and provide those services to company’s who can’t typically afford a full-time employee in that role but desperately need it. Through her business model, Jen is able to help multiple overwhelmed leaders organize their day, optimize their work and operate at their full potential.
“Working with Alex made all the difference in launching my new business. When I engaged him for help, I had a jumble of thoughts and ideas. He helped me refine my business concept through helpful dialogue and prompted me to think through parts of my new venture that wouldn’t have occurred to me otherwise. He offered a complete strategy for creating my brand including the business name. Throughout the process, I felt that he offered valuable professional feedback, direction, and strategy while giving me a product that felt fully me. After creating the brand, logo, taglines, and other verbiage, Alex designed and launched my website.
Alex was also able to help me post-launch by guiding me through social media and other marketing strategies. He fully trained me on how to use the tools available through my website. Alex Holt is an immensely valuable partner. He is reliable, creative, and easy to work with and I highly recommend him.”
how i helped.
brand development
visual identity design
brand collateral design
website design + development
