BHG Realty
about bhg realty.
A long-time friend of mine approached me about a move he was making in the realty space and asked if I could partner with him through HelloToday (my brand design studio) to create a brand for his new realty company.
I worked with JR to develop a brand and visual identity that represented his passion for helping people have a realty experience with somebody the can actually know, not a pushy sales person who’s just in it for the money. Our goal was to create a sense of home and comfort while also conveying JR’s passion and energy for helping people love the home buying and selling process. We accomplished that through photography that felt accessible for any homeowner, a bright color palette and accents that spoke to JR’s excitement for what he does. The company name came from the first initials of his wife and two kids, which added a special touch to what we created.
Through HelloToday, we created a brand belief, visual identity and website for BHG Realty, along with some corporate collateral for JR to use as he engages with clients.
how i helped.
brand development
visual identity design
brand collateral design
website design + development